Service with a smile as Fracino further bolsters customer support.
Espresso machine manufacturer Fracino is demonstrating its commitment to front line customer service with the appointment of service administrator Callum Halpin.
The company’s dedication to developing its employees to deliver a top class service is also reflected in the recent sales team expansion where two new roles have been created to meet growing demand.
The Service and Sales departments liaise with, and support, Fracino’s growing customer and distributor network nationally and internationally as the manufacturer continues to broaden its global reach.
With exports now making up almost 30% of total sales, growth in international trade includes the appointment of distributors in countries including Taiwan, Antigua and Barbados.
Always punching above its weight, the business is a champion of British manufacturing and improving industry standards. Global sales manager, Peter Atmore, shapes strategic decisions as a board member of both Made in Britain and the Beverage Standards Association – the latter which endorses best practice through training, education and networking.
Said Fracino MD, Adrian Maxwell: “Giving our customers and distributors a consistently great experience chimes with our values and ethos. Equipping our team with the skills and tools to do this is instrumental to our ongoing investment programme which has revolutionised our production processes to add even more value to our customers and distributors.”
Producing over 5,000 machines annually and exporting to 70 countries, Fracino’s products include bean-to-cup machines, hand fill machines and traditional machines and associated equipment.